RecruitCard Blog
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Reaching Passive Candidates
How to Keep the Agency Brand and Employer Brand Clear on One Mail Piece
Recruitment marketing agencies can keep their own brand and the employer brand clear on one mail piece by assigning each a defined role. Thi...
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Reaching Passive Candidates
The Candidate You Cannot Reach by Waiting for an Application
Hospital HR and talent acquisition teams cannot reach qualified, already-employed licensed professionals simply by waiting for an applicatio...
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Reaching Passive Candidates
Should You Buy a Mailing List or a Managed Recruiting Campaign?
A mailing list provides audience data, while a managed recruiting campaign combines precise audience targeting with creative, personalized d...
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Reaching Passive Candidates
How to Pair Employer Branding With a Specialty-Specific Recruiting Message
Hospital and health-system talent teams can make a direct mail recruiting message more relevant by pairing recognizable employer branding wi...
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Reaching Passive Candidates
What to Report When a Candidate Scans but Does Not Apply
A QR scan is measurable engagement, not a completed application. This workflow helps healthcare hiring teams report scan activity accurately...
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Reaching Passive Candidates
Direct Mail for Roles Candidates Cannot Search For Yet
Direct mail can introduce a future facility, hiring event, apprenticeship, or workforce pipeline to licensed professionals before they begin...
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Reaching Passive Candidates
The First 30 Seconds of a Physician Recruitment Card
A physician recruitment card should make its relevance clear quickly: why the physician received it, what opportunity is being presented, an...
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Reaching Passive Candidates
The Difference Between an Open House Invitation and a Job Advertisement
An open house invitation encourages qualified candidates to meet the employer and explore opportunities, while a job advertisement asks them...
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Reaching Passive Candidates
How to Build a Physician Recruitment Campaign Around a Hiring Event
A physician hiring event campaign works best when it has a defined audience, a specialty-specific invitation, and one clear response path. F...
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Reaching Passive Candidates
Physician Recruitment for Hospitalists, Nocturnists, and Other Schedule-Defined Roles
Schedule-defined physician roles require a message and audience strategy built around specialty, geography, and the coverage model. Learn ho...
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Reaching Passive Candidates
When a Career Fair Is Not Enough for a Rural Healthcare Hiring Need
A career fair can build awareness for a rural healthcare role, but it may miss qualified professionals who are employed or unavailable to at...
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Reaching Passive Candidates
Career Fair or Apprenticeship Campaign: Which Audience Are You Actually Trying to Reach?
Career fair and apprenticeship campaigns need different audiences because they ask recipients to take different next steps. Learn how to def...
